Hi.
My name is Gabe!
A problem solver in an intelligently designed world, using data and human-centered design to make sense of how we live, work, and connect.
2025
Myhealth Medical Group
I led the creation of a focused Apache Superset™ dashboard that supported digital transformation across a large healthcare network, combining AI-assisted SQL and data visualisation to deliver accurate, actionable insights.
Feb - Nov 2025 | IT Implementation and Solutions Specialist
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Adoption of the new patient self check-in system was reported at lower than 20%, raising concerns about return on investment.
By segmenting usage data, I discovered older patients were skewing results and the actual adoption among younger cohorts was 8% higher than first reported.
This insight allowed leadership to rescope rollout targets, focus support on key demographics, and regain confidence in the solution’s long-term viability.
Present | Creative Director
SMASH INC
I lead the creative vision for Australia’s largest anime convention, aligning design output with commercial goals while mentoring a 30+ person creative team.
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With only myself and one deputy overseeing 30+ creatives, the flat structure created bottlenecks and limited the team’s ability to manage multiple projects in parallel.
I introduced a tiered hierarchy by appointing four Senior Creatives and one assistant creative director, distributing responsibilities and formalising feedback loops.
This expanded leadership coverage from 2 to 6 leads increased parallel task capacity by 100–200%, reduced bottlenecks, and improved delivery while supporting staff growth.
Kaeri.chi
Designed digital assets and media kits tailored for international convention guesting opportunities.
Media Kit Design
2024
Digital Brand & Experience Designer
Rowena Hong Psychology
I built a cohesive digital presence from the ground up to support a psychology practice’s growth and client accessibility.
Various Clients
Designed assets for events, including a poster template and a menu for a pop up cafe.
Poster designs
2023
Junior Product Manager
Medinet Australia
I led the user research to support product delivery and stakeholder alignment for a healthcare technology platform, balancing user research with strategic input to guide product direction.
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Medinet needed clarity on which verticals and user groups to prioritise for product expansion.
I conducted research and analysis aligned with government policy, translating findings into clear recommendations for leadership.
This work defined target verticals and user groups, directly shaping product strategy and strengthening stakeholder alignment.
Bookings v1.0
MyPractice App v3.6
2019-2022
University Projects
University of Sydney
As a university student, my student projects focused around working with users and their emotional, mental and physical needs during the COVID19 Pandemic.
PICO Photo Journal
Libraful: Health Application
Superdry® Rebranding